Admittedly we were a bit dubious on how they could improve on such a recognisable brand but at the same time excited to see what their design team would come up with. We were not disappointed, the new illustration work is superb and very much in line with the original premium look.
After setting up the bar very high with a unique brand identity and matching high quality packaging, the Symply team thought it was however time for Canagan dog food to go through a refresh.
At Law Print, we were of course delighted to be part of the journey and tasked again with the revamp project. Since 2012, both companies have supported each other and we realised first hand that Canagan was more than a brand, it had become the benchmark in the pet food industry. Existing and new customers alike were, and still are, referring to the very unique packaging concept.