We produced several ink drawdowns of the special matt black. This helped to physically see the tone across SKUs, so we could make adjustments to ensure colour consistency throughout the range. It has been great to see the finished results here, with the completely matt black finish being a first for us at Law Print. The packaging is visually striking and we believe it will make an immediate impression both in stores and online.
As our sports nutrition portfolio continues to grow, our latest challenge came from the team at Project E2 Sports Nutrition.
From the home of CNP Professional, Project E2 was created specifically for the needs of endurance athletes and enthusiasts. We understood that the packaging would need to reflect the premium, professional nature of the product.