Stand Up Pouches are extremely practical and versatile. The packaging format can be used for a broad range of products including tea and coffee, and all sorts of food stuff, confectionery, sauces, soups, pet food, treats, even skincare and cleaning products. It also allows for a range of closure mechanisms that help preserve freshness. This is important for a company selling different types of tea and coffee that need to be kept sealed consistently.
This is why, Extra Tea opted for this pack format with the reseal zipper for added convenience, as it enables the end consumers to open and reseal the bags with ease, as well as locking in aromas and preventing unwanted spills of the product.
They have always used paper bags, but for larger amounts, they wanted something that could keep the freshness in for longer. We recommended adding a PETmet layer, so that the product would stay on the shelf a little longer, thereby reducing waste and giving customers a happier experience. The bags are also a bit sturdier and take up less space which is handy and overall the perfect win-win result!