As sustainability gains momentum globally, initiatives like Zero Waste Week are becoming essential tools to raise awareness and drive action.

Founded in 2008, Zero Waste Week encourages individuals and businesses to rethink waste production and make sustainable choices.

For companies in the packaging industry, Zero Waste Week is a perfect opportunity to reaffirm our dedication to sustainable, mono material solutions, such as Ready2Recycle.

What is Zero Waste Week?

Zero Waste Week occurs every year in early September, aiming to reduce landfill waste and promote a circular economy. The campaign highlights the importance of reducing, reusing, and recycling materials to conserve natural resources and minimise environmental impact. Everyone from households to large corporations is encouraged to participate by assessing their waste production and finding new ways to prioritise waste reduction.

Why Ready2Recycle Matters During Zero Waste Week

Our Ready2Recycle initiative embodies the principles that Zero Waste Week champions. In the flexible packaging industry, single-use plastic is a major contributor to landfill waste. Ready2Recycle offers a sustainable solution by producing flexible packaging that is 100% recyclable. This helps minimise plastic pollution, enabling brands to meet consumer demand.

The Key Pillars of Zero Waste & How Ready2Recycle Aligns

  1. Reduce
    The first step in waste reduction is to use less in the first place. By utilizing Ready2Recycle packaging, companies can reduce the amount of non-recyclable materials in their supply chain. Our focus is on making flexible packaging lighter without sacrificing durability, which means fewer raw materials are needed to produce packaging—reducing our overall environmental footprint.
  2. Reuse
    Flexible packaging is traditionally seen as single-use, but innovations are changing that narrative. With Ready2Recycle, our goal is to enable a circular economy where packaging materials are reintroduced into the production cycle. By making recycling easier and more accessible, we give materials the chance for a second life.
  3. Recycle
    The cornerstone of Ready2Recycle is, of course, recyclability. Our packaging is designed to be easily processed in standard recycling streams. This feature helps consumers contribute to the circular economy by ensuring packaging doesn’t end up in landfills or oceans. It’s not just about creating packaging that can be recycled—it’s about ensuring it will be.

What Can Your Business Do During Zero Waste Week?

  • Educate: Use this time to educate your staff, partners, and customers on the importance of zero waste and the recyclability of your packaging.
  • Assess Waste: Conduct a waste audit within your organisation to identify areas where you can reduce or recycle more effectively.
  • Partner with Suppliers: Align with suppliers who are committed to sustainability and offer recyclable materials, like PE/PE.
  • Encourage Recycling: Provide clear recycling instructions to consumers and ensure your packaging includes easy-to-understand recycling symbols.

Join the Movement

Zero Waste Week is an opportunity to drive meaningful change in the way we think about waste, and packaging plays a critical role. Let’s use Zero Waste Week as a reminder that sustainability is a journey—and together, we can make strides towards a zero-waste world.

If your brand wants to invest in quality packaging, we will guide you through the entire print process. In addition, we are providing recommendations along the way to improve efficiency, reduce costs and add untold value to the end product.

Contact us on +44 (0) 161 440 7302 or follow this link to complete our contact form – or, we’ll see you there!

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