Project to update and improve on the range of packaging used to pack the UK’s leading premium basmati rice brands.
Law Print & Packaging proposed changes to pack styles that led Tilda to move from Flexo printed multiwall paper and plastic laminated sacks to Pre-formed Quad seal Laminated Plastic bags printed in Rotogravure. This change gave Tilda a better on shelf appeal and uniformity across the range together with improved graphics and greater packing speeds. The transition from paper to plastic also meant on average 15% packaging weight reduction.
Law Print & Packaging transferred production of these bags allowing the brand owner to work within strict budgetary requirements. Law Print & Packaging manage the entire supply chain and work closely with Tilda to ensure that the demands of a major brand working within the retail industry are met.