Flexible packaging is one of the most innovative, fastest-growing segments in the packaging world. Brands lean on it to extend shelf life, reduce shipping costs, elevate shelf appeal, and support sustainability.
Yet, despite all the excitement, many flexible packaging projects get stuck in a frustrating pattern: delays, cost overruns, endless revisions and slow time-to-market.
Most teams assume the bottleneck comes from obvious culprits—material lead times, equipment availability, or printing queues. While those can contribute, there’s an often-overlooked roadblock that quietly derails timelines.
Hidden Bottleneck: Lack of Early-Stage Packaging Expertise
The biggest slowdowns usually start long before film is printed or pouches are formed. They start upstream—at the concept, design, and specification phases.
Here’s what frequently happens:
- Marketing selects a design that looks beautiful on-screen but doesn’t translate well on film
- Product specs are incomplete, forcing last-minute material changes
- Barrier requirements aren’t fully understood, causing reformulations
- Machinery compatibility isn’t considered until production—resulting in size, seal or zipper issues
- Artwork revisions go back and forth because print expectations weren’t clear upfront
None of these issues are obvious at the start. All of them cause delays later. And by the time teams realize something’s wrong, the launch clock is already ticking.
Why It Matters
Flexible packaging is complex by nature:
- Multi-layer structures
- Heat-seal requirements
- Ink adhesion variables
- Regulatory compliance
- Sustainability demands
- Equipment limitations
Without early guidance, brands often choose materials they think will work—only to discover performance failures during production trials.
Every change compounds delays:
- New materials = new testing
- New structures = new proofs
- New artwork = new approvals
Suddenly, “simple” becomes expensive, stressful and slow.
Where a Strong Packaging Partner Makes the Difference
This is where having an experienced packaging partner—like Law Print—becomes critical. Instead of letting problems surface downstream, Law Print helps teams identify and solve challenges upfront, when fixes are fast, cheap and painless.
✅ Early Consultation
We bring experts to the table right away to:
- Validate barrier requirements
- Recommend the right films and laminations
- Confirm machine compatibility
- Align materials with sustainability goals
✅ Artwork & Print Guidance
Our print experts ensure artwork is:
- Optimised for printing processes
- Designed around material behaviour
- Colour-accurate based on ink systems
This prevents costly reproofing cycles later.
✅ Technical Material Recommendations
We help you select structures that:
- Protect product integrity
- Extend freshness
- Improve runnability
- Reduce waste
- Meet retailer and regulatory expectations
✅ Production-Focused Engineering
We understand what happens once your packaging hits the line. Our team supports:
- Seal performance
- Pouch geometry
- Thickness optimisation
- Shelf-appeal finishes
Your packaging isn’t just printed—it performs.
✅ Sustainability Planning
From recyclable structures to downgauged films, Law Print can recommend improvements that satisfy retailer scorecards without compromising performance.
The Result: Faster, Smarter, More Predictable Projects
Brands who partner early with us see:
- Fewer artwork revisions
- Faster material approvals
- Reduced line downtime
- Stronger product protection
- Lower total packaging cost
- Quicker speed-to-market
And just as importantly—less stress for internal teams.
What Makes Law Print Different
We combine deep technical knowledge with real-world production experience. Our specialists sit with your team, ask the right questions, and anticipate issues you may not even know to look for.
They don’t simply supply packaging materials—they supply:
- Engineering insight
- Packaging science expertise
- Hands-on troubleshooting
- Collaborative problem-solving
When challenges arise—and in packaging, they always do—we are right beside you.
The Takeaway
Flexible packaging projects slow down not because teams lack effort, but because they lack early access to specialized expertise.
Partnering with Law Print:
- Removes hidden bottlenecks
- Improves quality
- Reduces risk
- Accelerates success
In a market where speed and reliability win, expertise isn’t just helpful—it’s a competitive advantage.
Ready to Remove Your Packaging Bottlenecks?
If you’re planning a new product launch, redesign, sustainability shift, or packaging update, bring Law Print into the conversation early. The right partner turns complexity into clarity—and keeps your project moving from day one.
Looking to invest in great packaging? We’ll support you every step of the way — from strategy to implementation. Along the journey, we’ll offer tailored recommendations to boost efficiency, lower costs, and unlock added value in your final product.
Contact us on +44 (0) 161 440 7302. Alternatively, follow this link to complete our contact form.
