The choices we make about packaging have significant environmental implications. From plastic pollution to excess resource consumption, traditional packaging methods can contribute to a range of sustainability challenges.

However, this doesn’t mean that traditional packaging is off the cards. By making smart packaging choices, we can reduce waste, save money, and minimise our environmental impact. In this blog post, we’ll explore how to make informed decisions regarding packaging and highlight the benefits of adopting more sustainable alternatives.

By choosing sustainable packaging, we can reap numerous benefits. Not only do smart packaging choices help to reduce waste and minimise environmental harm, but they can also lead to cost savings for businesses and consumers alike. Furthermore, sustainable packaging solutions often offer improved product protection and consumer appeal, leading to increased customer satisfaction and loyalty.

When selecting packaging, there are several factors to consider:

Material Specs: Different packaging materials have varying environmental impacts. While plastic is lightweight and durable, it can pose significant challenges in terms of recyclability and pollution (when laminated with different plastic films). Paper and cardboard, on the other hand, are renewable resources that can be recycled (when made without plastic liner).

Size and Weight: Choosing packaging that is appropriately sized and lightweight can help minimise material usage and reduce transportation emissions.

Minimalism: Embrace minimalist packaging designs that use less material and reduce waste without compromising product quality or safety. You will find that like in most industries, less is more! Using the right packaging for the right production application without overspec’ing it will reduce the resources used, whilst still protecting the content and avoiding food waste, for example.

Recyclability: Look for packaging that is fully recyclable to minimise its environmental impact at the end of its life cycle. Biodegradable and compostable seemed to be a good solution but packaging can often only be industrially composted and most biodegradable packaging will still leave some polymer particles in the eco-system (think soil contamination and ocean pollution).

To make smart packaging choices, consider the following tips: Choose products with minimal or no packaging to reduce waste. Look for products with eco-friendly packaging labels or certifications, such as FSC certified paper or ISCC+ recycled content packaging. Opt for products with refillable or reusable packaging options to extend their lifespan and reduce overall waste. Support companies that prioritise sustainable packaging practices and advocate for change within the industry.

Recyclable packaging is made of materials that can be used again after processing. In the debate over how to solve the global plastics problem, many industry figures have repeatedly highlighted recycling as the lynchpin of packaging sustainability moving forward. Our Ready2Recycle range has proven increasingly popular over the last 5 years, now also offering new benefits such as improved barrier properties and puncture resistance. Add to that the exposure mono material plastics are receiving from retailers across the UK, who are now providing soft plastic recycling points, this is fuelling the interest from brands who are eager to keep up with the sustainability trends.

Collaboration across the supply chain, from manufacturers to retailers to consumers, is essential for driving meaningful change and scaling sustainable packaging solutions. Making smart packaging choices is essential for reducing waste, conserving resources, and protecting the environment. By considering material, size, minimalism and recyclability, we can make more informed decisions about the packaging we use and support companies that prioritize sustainability. Together, we can create a more sustainable future for generations to come.

Visit our website or call us on 0161 440 7302.

If your brand is looking to invest in packaging, we will guide you through the entire print process. Providing recommendations to improve efficiency, reduce costs and add untold value to the end product.

Contact us on +44 (0) 161 440 7302 or follow this link to complete our contact form.


About the author