Reading Time: 3 minutes In the industry, plastic packaging has long been considered the convenient option, instead of the sustainable one. That’s why we’re delighted to announce the launch of a new range of…
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As a flexible packaging supplier, we aren’t afraid to champion the use of plastics and their positive contribution to the food supply chain. Rather than villainising a material that in fact prolongs shelf life, protects produce in transit and prevents unnecessary food waste, it’s important to focus on driving more cohesion in recycling and educating consumers through signposting initiatives.
Current waste streams in the UK admittedly do little to assist the sustainable and environmental ambitions of companies. So, when considering sustainable changes, it is essential for brands to consider the end-to-end product lifecycle, rather than short-term marketing spin.